Please use this identifier to cite or link to this item: http://dx.doi.org/10.14279/depositonce-11319
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Main Title: Uncovering the Nexus Between Attitudes, Preferences, and Behavior in Sociological Applications of Stated Choice Experiments
Author(s): Liebe, Ulf
Mariel, Petr
Beyer, Heiko
Meyerhoff, Jürgen
Type: Article
Language Code: en
Abstract: Multifactorial survey experiments such as stated choice experiments are used more and more frequently in social science research. In this article, based on an experimental study on ethical and political consumption, we explore the potential of hybrid choice models to explicitly model latent psychological factors such as attitudes, overcoming a possible endogeneity bias and misrepresentation of causality. To this end, we employ a hybrid latent class choice model (HLCCM) in which the latent class structure allocates individuals to classes according to underlying latent attitudes that also influence the answers to attitudinal questions. This allows, in line with sociological action theories, a theory-guided testing of preference segmentation and modification caused by attitudes. We compare the complex HLCCM with less complex models that do not take the latent variable nature of attitudes into account and discuss in which cases less complex models might be more appropriate. However, the HLCCM always has the advantage of providing structure for theory testing and is therefore a useful tool to uncover preference heterogeneity, preference modification, and decision-making processes in sociological and other social science research.
URI: https://depositonce.tu-berlin.de/handle/11303/12500
http://dx.doi.org/10.14279/depositonce-11319
Issue Date: 1-Feb-2021
Date Available: 21-Jan-2021
DDC Class: 301 Soziologie, Anthropologie
Subject(s): attitudes
hybrid choice model
latent class analysis
stated choice experiment
stated preferences
License: http://rightsstatements.org/vocab/InC/1.0/
Journal Title: Sociological Methods & Research
Publisher: SAGE
Publisher Place: London
Volume: 50
Issue: 1
Publisher DOI: 10.1177/0049124118782536
Page Start: 310
Page End: 347
EISSN: 1552-8294
ISSN: 0049-1241
Notes: Dieser Beitrag ist mit Zustimmung des Rechteinhabers aufgrund einer (DFG geförderten) Allianz- bzw. Nationallizenz frei zugänglich.
This publication is with permission of the rights owner freely accessible due to an Alliance licence and a national licence (funded by the DFG, German Research Foundation) respectively.
Appears in Collections:FG Landschaftsökonomie » Publications

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