The story of product quality and its present day meaning

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dc.contributor.authorMahajan, Deepti
dc.contributor.authorCooper, Tim
dc.contributor.authorSmith, David
dc.date.accessioned2022-09-08T09:17:50Z
dc.date.available2022-09-08T09:17:50Z
dc.date.issued2021
dc.description.abstractAn increase in the uptake of longer lasting products will be more likely if consumers associate longevity with quality, but this relationship has rarely been addressed by academics. To increase understanding in this area, this study explores how companies interpret and implement the concept of product quality. A literature review is used to provide a conceptual analysis of product quality and its evolution in management thinking. To explain the current notion of the concept, the paper discusses initial findings from interviews with informants in companies producing durable consumer goods. An argument is proposed that ideas of product quality have expanded to include aspects such as branding and marketing, and consequently there may be a need to revisit the concept in the light of these new developments. Furthermore, the paper’s purpose is to distinguish the concept of product quality from the quality of processes that build up a product’s quality, and to review the dimensions of product quality. Discussion on quality has evolved from a focus on production processes and employee training to customer satisfaction and delivering value. The paper also captures the influential role of marketing in incorporating the quality of products offered by companies and proposes a definition of product quality that forms a stance through which the concept can be studied further.en
dc.identifier.isbn978-3-7983-3125-9
dc.identifier.urihttps://depositonce.tu-berlin.de/handle/11303/17385
dc.identifier.urihttp://dx.doi.org/10.14279/depositonce-16166
dc.language.isoen
dc.relation.ispartof10.14279/depositonce-9253
dc.rights.urihttps://creativecommons.org/licenses/by/4.0/
dc.subject.ddc500 Naturwissenschaften und Mathematik
dc.subject.ddc600 Technik, Technologie
dc.subject.ddc300 Sozialwissenschaften
dc.subject.otherproduct qualityen
dc.subject.otherquality managementen
dc.subject.otherproduct quality definitionen
dc.subject.otherquality attributesen
dc.titleThe story of product quality and its present day meaningen
dc.typeConference Objecten
dc.type.versionpublishedVersionen
dcterms.bibliographicCitation.editorNissen, Nils F.
dcterms.bibliographicCitation.editorJaeger-Erben, Melanie
dcterms.bibliographicCitation.originalpublishernameUniversitätsverlag der TU Berlinen
dcterms.bibliographicCitation.originalpublisherplaceBerlinen
dcterms.bibliographicCitation.pageend493
dcterms.bibliographicCitation.pagestart487
dcterms.bibliographicCitation.proceedingstitlePLATE – Product lifetimes and the environment : 3rd PLATE Conference, September 18–20, 2019 Berlin, Germany
tub.accessrights.dnbfreeen
tub.affiliationFak. 4 Elektrotechnik und Informatik::Inst. Hochfrequenz- und Halbleiter-Systemtechnologien::FG Transdisziplinäre Nachhaltigkeitsforschung in der Elektronik
tub.affiliation.facultyFak. 4 Elektrotechnik und Informatik
tub.affiliation.groupFG Transdisziplinäre Nachhaltigkeitsforschung in der Elektronik
tub.affiliation.instituteInst. Hochfrequenz- und Halbleiter-Systemtechnologien
tub.publisher.universityorinstitutionUniversitätsverlag der TU Berlinen

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