Activating the Crowd: Exploiting User-Item Reciprocity for Recommendation

dc.contributor.authorLarson, Martha
dc.contributor.authorSaid, Alan
dc.contributor.authorShi, Yue
dc.contributor.authorCremonesi, Paolo
dc.contributor.authorTikk, Domonkos
dc.contributor.authorKaratzoglou, Alexandros
dc.contributor.authorBaltrunas, Linas
dc.contributor.authorGeurts, Jozef
dc.contributor.authorAnguera, Xavi
dc.contributor.authorHopfgartner, Frank
dc.date.accessioned2018-04-16T16:34:35Z
dc.date.available2018-04-16T16:34:35Z
dc.date.issued2013-10-12
dc.descriptionPublished version available at http://crowdrec2013.noahlab.com.hk/papers/crowdrec2013_Larson.pdfen
dc.description.abstractRecommender systems have always faced the problem of sparse data. In the current era, however, with its demand for highly personalized, real-time, context-aware recommendation, the sparse data problem only threatens to grow worse. Crowd-sourcing, specifically, outsourcing micro-requests for information to the crowd, opens new possibilities to fight the sparse data challenge. In this paper, we lay out a vision for recommender systems that, instead of consulting an external crowd, rely on their own user base to actively supply the rich information needed to improve recommendations. We propose that recommender systems should create and exploit reciprocity between users and items. Specifically, recommender systems should not only recommend items for users (who would like to watch or buy them), but also recommend users for items (that need additional information in order that they can be better recommended by the system). Reciprocal recommendations provide a gentle incentivization that can be deployed non-invasively, yet is powerful enough to promote a productive symbiosis between users and items. By exploiting reciprocity, recommender systems can “look inwards” and activate their own user base to contribute the information needed to improve recommendations for the entire user community.en
dc.identifier.urihttps://depositonce.tu-berlin.de/handle/11303/7583
dc.identifier.urihttp://dx.doi.org/10.14279/depositonce-6797
dc.language.isoenen
dc.rights.urihttp://rightsstatements.org/vocab/InC/1.0/en
dc.subject.ddc004 Datenverarbeitung; Informatikde
dc.subject.otherrecommender systemsen
dc.subject.otherhuman computationen
dc.subject.othercrowdsourcingen
dc.titleActivating the Crowd: Exploiting User-Item Reciprocity for Recommendationen
dc.typeConference Objecten
dc.type.versionpublishedVersionen
dcterms.bibliographicCitation.proceedingstitleCrowdRec’13: Proceedings of the International Workshop on Crowdsourcing and Human Computation for Recommender Systems, Hong Kong, Chinaen
tub.accessrights.dnbfreeen
tub.affiliationFak. 4 Elektrotechnik und Informatik::Inst. Wirtschaftsinformatik und Quantitative Methoden::FG Agententechnologien in betrieblichen Anwendungen und der Telekommunikation (AOT)de
tub.affiliation.facultyFak. 4 Elektrotechnik und Informatikde
tub.affiliation.groupFG Agententechnologien in betrieblichen Anwendungen und der Telekommunikation (AOT)de
tub.affiliation.instituteInst. Wirtschaftsinformatik und Quantitative Methodende
tub.publisher.universityorinstitutionTechnische Universität Berlinen

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