Lepa, SteffenHerzog, MartinSchönrock, AndreasSteffens, JochenEgermann, Hauke2017-06-262017-06-262017-06-02https://depositonce.tu-berlin.de/handle/11303/6410http://dx.doi.org/10.14279/depositonce-5957The Music Branding Expert Terminology (MBET) is a comprehensive terminology of verbal attributes used in music branding. It consists of 132 terms grouped into 19 dimensions. The MBET is a preliminary result of the project ABC_DJ (http://abcdj.eu/). The aim of ABC_DJ is to predict brand attributes and emotional expressions (such as ‘rebellious’, ‘reliable’, ‘sentimental’ or ‘confident’) based on a variety of lower and higher order acoustic features from musical content.en100 Philosophie und Psychologie::150 Psychologie::152 Sinneswahrnehmung, Bewegung, Emotionen, Triebe304 Das Sozialverhalten beeinflussende Faktorenaudio brandingMBETmusic brandingMusic Branding Expert TerminologyMusic Branding Expert TerminologyTextual Data